HS code · 6-digit subheading
HS Code 9504.40 – Games; playing cards
HS code 9504.40 is the 6-digit subheading for games, playing cards. It is used for standard poker decks, bridge decks, tarot cards, collectible art decks and custom branded playing cards.
What HS 9504.40 covers
This HS code specifically covers playing cards, a universally recognized and widely traded item. The international trade of playing cards is substantial, driven by their use in various card games, magic, and collectible markets across cultures. Manufacturers range from large-scale printing companies to specialized card producers focusing on premium or custom decks. Importers include a broad spectrum of businesses such as general retailers (supermarkets, toy stores, gift shops), specialized distributors, casinos, and hobby shops. Exporters are typically countries with advanced printing industries and efficient manufacturing processes. Key aspects of trade involve the quality of card stock, printing accuracy, durability, and often the design or branding, which can significantly impact market value. Collectible and custom-designed playing cards also form a significant niche within this trade, commanding higher prices and catering to specific enthusiast communities.
- Covers
- Standard poker decks
- Bridge decks
- Tarot cards
- Collectible art decks
- Custom branded playing cards
- Children's card games
- Solitaire card sets
- Magic trick decks
- Examples
- Bicycle playing cards
- Hoyle playing cards
- Theory11 luxury playing cards
- Fournier playing cards
- Copag casino cards
Codes often confused with 9504.40
Common mistake. Could be confused with other board games or parlor games (950490) if not clearly identified as playing cards, or with general printed matter (4901-4911) if their primary function as a game is overlooked.
Top exporters and importers of HS code 950440, 2025
In 2025, the largest exporter of HS code 950440 in UN Comtrade data was Japan, with 27% of world exports; the largest importer in UN Comtrade data was Germany, with 13% of world imports. Countries that did not report 2025 data are estimated from partner records, which can understate them.
Top exporters 2025 · share of world exports
- 1 Japan $1.1B 27% of world exports
- 2 Netherlands $563M 13% of world exports
- 3 United States $540M 13% of world exports
World total: $4.2B Reported figures on UN Comtrade ↗
Top importers 2025 · share of world imports
- 1 Germany $512M 13% of world imports
- 2 United States $477M 13% of world imports
- 3 France $321M 8.4% of world imports
World total: $3.8B Reported figures on UN Comtrade ↗
How these figures are built
109 countries reported 2025 trade to UN Comtrade in HS 2022, and their own totals are used. Countries that did not report are estimated from what other countries recorded trading with them. Those estimates miss trade with other non-reporting countries, so they can be low, and a non-reporting country can rank higher than shown or be missing from the list. World totals add both and leave out trade between two non-reporting countries. Figures are in current US dollars; reported imports are mostly valued CIF and exports FOB, and exports include re-exports. The UN Comtrade links show the underlying records; they can also list a few reporters left out here (regional groups and older HS editions).
Source: UN Comtrade (United Nations Statistics Division), 2025 annual data.
Brazil NCM code for 9504.40
Brazil does not split HS 9504.40: its NCM code is 9504.40.00.
All Brazil NCM codes in heading 95.04 →
Source: Siscomex NCM table, updated Oct 2026. The Portuguese text is official; the English is our translation.
Questions about HS 9504.40
What is HS code 950440?
HS code 950440 is a 6-digit subheading in the Harmonized System that covers: Games; playing cards. This HS code specifically covers playing cards, a universally recognized and widely traded item. The international trade of playing cards is substantial, driven by their use in various card games, magic, and collectible markets across cultures. Manufacturers range from large-scale printing companies to specialized card producers focusing on premium or custom decks. Importers include a broad spectrum of businesses such as general retailers (supermarkets, toy stores, gift shops), specialized distributors, casinos, and hobby shops. Exporters are typically countries with advanced printing industries and efficient manufacturing processes. Key aspects of trade involve the quality of card stock, printing accuracy, durability, and often the design or branding, which can significantly impact market value. Collectible and custom-designed playing cards also form a significant niche within this trade, commanding higher prices and catering to specific enthusiast communities.
What products fall under HS code 950440?
Standard poker decks, bridge decks, tarot cards, collectible art decks, custom branded playing cards, children's card games, solitaire card sets, magic trick decks
What are common misclassifications for HS code 950440?
Could be confused with other board games or parlor games (950490) if not clearly identified as playing cards, or with general printed matter (4901-4911) if their primary function as a game is overlooked.
Which countries are the top exporters of goods under HS code 950440?
In 2025, the top exporters of HS code 950440 in UN Comtrade data were Japan ($1.1B, 27% of world exports), the Netherlands ($563M) and the United States ($540M). World exports came to about $4.2B, adding countries' reported figures and partner-based estimates for those that did not report (UN Comtrade data). Countries that did not report 2025 data are estimated from partner records, which can understate them.
Which countries are the top importers of goods under HS code 950440?
In 2025, the top importers of HS code 950440 in UN Comtrade data were Germany ($512M, 13% of world imports), the United States ($477M) and France ($321M). World imports came to about $3.8B, adding countries' reported figures and partner-based estimates for those that did not report (UN Comtrade data). Countries that did not report 2025 data are estimated from partner records, which can understate them.
How is HS code 950440 structured?
HS code 950440 is a 6-digit subheading under the Harmonized System. The first 2 digits (95) identify the chapter, digits 3-4 (04) identify the heading, and digits 5-6 (40) specify the subheading. This code is standardized globally by the World Customs Organization.
What is the Brazil NCM code for HS code 950440?
In Brazil, HS code 950440 is NCM 9504.40.00. The last two digits are 00 because Brazil does not split this HS code further.